Despite the reality of reduced budgets, history has shown that companies that invest in product innovation, product development and engineering process improvement do emerge with advantage. Through well planned, step-by-step approaches, Product Lifecycle Management (PLM) allows companies to achieve efficiencies and productivity gains during the downturn and prepares them to respond rapidly to new opportunities that will arise in the recovering economy.

In this new white paper, "Innovating Through an Economic Downturn: A PLM Action Plan for Small to Mid-Size Manufacturers Facing Difficult Times," Jim Brown, founder and President of Tech-Clarity, interviews three of Dassault Systèmes' customers, all mid-size manufacturers who describe how PLM helped them thrive despite economic downturn. These interviews lead to a series of recommendations documented in this paper to guide similar mid-sized manufacturers on how to innovate during challenging times and beyond.


Executive Summary

Manufacturers today are facing significantly stalled markets as a result of the current, global economic downturn. Many companies are experiencing weak demand and lower sales, and reacting with budget cuts and other efforts to reduce cost. This can have a particularly large impact on small to mid-size manufacturers that have to make difficult trade-offs between product innovation and cost control.

During this time, it is important to recognize that despite the reality of reduced budgets, companies that continue to invest in innovation will fare better during the economic downturn and beyond. This paper is aimed at helping companies develop an action plan that both recognizes the difficult reality that most manufacturers face today, and allows them to continue to invest in the future. Keeping these two priorities in mind will help these smaller manufacturers weather the current economic storm but also be prepared to capitalize on emerging markets during the eventual recovery.

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Check out what some leading manufacturers are saying about PLM and discover how to put a PLM action plan to work for you!

"PLM helped us bring our company to another level of quality and control. PLM eliminates mistakes and errors that are costly in time and money."

- Pete Robinson,
Engineering Systems Administrator, Werner Company


  "We are taking the slow times to strengthen processes and procedures...so we can react more quickly to opportunities as they come up."

- James Gordon,
Programming Manager, Weaver Manufacturing


  "We started developing new technology before our customers were even ready for it. Now it is our advantage because we were ready when the customers realized that the new technology was the answer."

- Roman Vachal,
Marketing Manager, SEC Lighting


About Jim Brown

Jim Brown is the founder and President of Tech-Clarity. Jim has 20 years of experience in application software, management consulting and research focused on the manufacturing industries. He is a recognized expert in software solutions for manufacturers and has broad knowledge of applying Product Lifecycle Management (PLM), Supply Chain Management (SCM), ERP and other enterprise applications to improve business performance.
(See Full Background) Read Jim's PLM and Profitability Blog on Manufacturing Business Technology and follow Jim on Twitter.